How we work
From the first call to launch — a clear path with defined deliverables at every stage.
Discovery Call
30 minutesA free call to understand your goals, your audience, and what success looks like. We ask the right questions — you don't need to prepare anything.
Deliverables
- Agreed project brief
- Recommended direction
- Rough timeline and scope
Project Proposal
1–2 business daysWe turn the discovery brief into a clear proposal: exact scope, tech stack, timeline, and a fixed-price cost. No vague estimates.
Deliverables
- Detailed scope document
- Technology recommendation
- Fixed-price quote
- Delivery milestones
Design & Visual Concept
3–5 business daysBefore a single line of code is written, you see exactly what your product will look like — layout, colours, and user flows. You approve before we build.
Deliverables
- Visual direction and style guide
- Key screen layouts
- User journey map
- Your written sign-off
Build & Review Checkpoints
2–8 weeksOur engineers build your product in sprints. You get a working build to review at each checkpoint — no surprises at the end.
Deliverables
- Working builds at each sprint
- Regular progress updates
- Bug fixes before handoff
- Staging environment for review
Launch & Full Handoff
2–3 business daysWe deploy to production, configure your domain, and hand over everything: codebase, credentials, admin documentation. You own it completely.
Deliverables
- Live production deployment
- Full codebase on your repository
- Admin credentials and docs
- 30-day post-launch support
From idea to proposal to launch
The Project Planner gathers context. Engineers review the direction. Then we build.
Project Planner
Describe the project, upload assets, and answer focused questions.
I want an e-commerce store for fragrances, with product filtering, a cart, and a secure payment gateway...
Shaping the project plan...
Visual Concept
Our team turns the plan into a visual direction and clear scope.
Project Structure
Core sections and screens
Visual Concept
A clear direction before payment
Visual Language
Colors and type that fit your brand
User Path
How clients move through the experience
Engineer Build
Once you approve the proposal, our engineers build and launch the production website, MVP, or system.
Engineer Build
Real code and the right integrations
Visibility Ready
Search and analytics foundations
Quality Review
Performance, security, and stability
Launch & Handoff
Professional deploy and clear ownership
Common questions
Do I need to prepare anything before the first call?
No. Just show up. We ask the questions — you answer them. If you have a rough idea, a competitor reference, or a sketch, bring it, but nothing is required.
How long does a typical project take?
A simple landing site: 2–3 weeks. An e-commerce store or booking system: 6–8 weeks. A full platform or LMS: 10–14 weeks. We give you an exact timeline in the proposal.
What happens if I want to change something mid-build?
Small changes within the agreed scope are handled at no extra cost. Significant scope changes are scoped and priced transparently before we proceed.
Do I fully own the code when the project is delivered?
Yes. 100%. You receive the full repository, credentials, and documentation. We have zero ongoing access unless you explicitly invite us for support.
Do you work in Arabic?
Yes. All deliverables, calls, and documentation can be in Arabic or English — your choice at every stage.
Ready to take the first step?
The call is free and there's no commitment. We understand your project, then suggest the next step.